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Building a digital health platform that enables people to automatically get nutritional data for the first time

Aurora Life Science AB, a health technology company, offers personalized nutrition through its main product, Nutrio. Founded in 2019 by Karolis SINTAS and located in Stockholm, Sweden, the company aims to simplify the process of taking dietary supplements. Karolis Sintas' background includes experience as a data analyst and in business development, which informs the data-driven approach of the company. The core service revolves around an AI-driven health assessment. This online quiz evaluates an individual's lifestyle, dietary habits, and health goals to recommend a specific combination of vitamins and minerals. These personalized recommendations are then formulated into daily supplement packs, which are delivered to customers on a subscription basis. This direct-to-consumer model generates revenue through recurring monthly payments for the vitamin packs. The company targets individuals seeking to improve their health and wellness by providing a convenient and tailored alternative to generic, off-the-shelf supplements. By packaging the precise daily dosage, the service addresses the complexity and potential confusion of managing multiple vitamin bottles. Keywords: personalized nutrition, vitamin subscription, AI health assessment, dietary supplements, direct-to-consumer, health technology, wellness, daily vitamin packs, custom supplements, e-commerce — this profile has been compiled from public sources. The founders haven't yet claimed it.